Creating an INSTAGRAM for your BUSINESS

Her followers grow by leaps and bounds due to her gorgeous consistency . Use high resolution photos and third-party editing apps to enhance your photos. As they say, you only get one chance to make a first impression. When someone visits your profile, they’ll decide in seconds whether or not to follow your account. When you see a photo or account you like, give favorites and hearts freely.

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Who knows—it might just become your most preferred way of connecting with new customers. This could encourage user-generated content and help you maximize engagement. Plus, due to the increasing popularity of video content, Instagram Reels generally garner more views and engagement. Furthermore, when creating content for your brand, make sure you experiment with different angles, lighting, and composition. Remember—a large pool of photos will leave you with more room for experimentation.

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So, if you want to make your mark, you need to create video content consistently and ensure that it is of high quality. In fact, video should be your primary form of content on Instagram – with a mix of images thrown in. When creating videos though, you want to keep them short and super engaging to cater to the shorter attention spans on social media platforms, while still providing a ton of value. Unlike most other social media platforms, Instagram doesn’t allow you to link your posts – so the only place where you can add links is in your bio and CTA buttons. If you are a business with a lot of content to share, then redirect links might help your viewers access the information they need.

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